How to add the Balloonary snippet to my web page?

Select a BRAND
Select and open a an AD
Click on the YOUR WEBSITE tab in the top part of the screen
Under ANALYTICS, click on CONNECT
Open your website's/external page to edit your html code
Copy/paste the Balloonary snippet into your website's code (usually in the HEADER section of your website's html code)
Save and publish the changes in your website
Go back to Balloonary and click OPEN PAGE TO VALIDATE


When integrating the Balloonary Snippet in your website you might want to update your own Privacy Statement to make sure the data processing is compliant with GDPR regulations.
We suggest to add the following paragraph in your statement:

Use of the Balloonary Snippet:
Our website uses the Balloonary Snippet to enhance the performance of online advertising campaigns. This Tracker:


- Detects page visits to measure interactions for advertising purposes.

- Activates third-party tracking pixels (e.g., Google Tag, Meta Pixel) to attribute conversions when relevant ads are run through Balloonary.

Compliance with GDPR  
The use of the Balloonary Tracker complies with the General Data Protection Regulation (GDPR). Specifically:


1. Purpose of Data Processing: The data collected via the Tracker is solely used for tracking page visits and enabling the accurate performance of our advertising campaigns.

2. No Storage of Personal Data: The Balloonary Tracker does not store or process any personally identifiable information (PII).

3. User Consent: By visiting our website, you acknowledge that we may collect and process data as described above. You may opt out by managing your cookie preferences or disabling trackers in your browser.

If you have any questions regarding the use of the Balloonary Snippet or your data rights, please contact Balloonary at www.balloonary.com.

Updated on: 02/01/2025